Digital Marketing Blog By Seb Salois

How to Get More Google Reviews [The Best Method]

There are several methods to get more Google reviews. Here’s the best one that will not only give you more, but better ones too!

In addition to being simple, it increases the quality of your reviews, provides you with constructive feedback on your products / services and it can even be automated. Hard to ask for more!

But since we don’t really believe in limits, well, there’s more.

The authenticity of this method gives your customers a sincere desire to help you. They will be aware of the great positive impact of their gesture and will help you with pleasure.

Real world example to get more Google reviews.

Here is the method in question or more precisely, here is the email in question. (Yes, this method is done via email.)

This email is the same that we use with several clients of our agency and also with our companies.

It has therefore been tested in the real world and works wonderfully.

In this example, here is the email used by Atelier QG, our custom clothing company.

Start getting better Google reviews now!

Just copy-paste the message!

For those who want to understand the strategy behind it, keep reading, we break it all down in detail in the rest of this article.

Hello,

Thanks again for your order.

Offering the best products and services is a priority for us!

Constructive comments

If you have constructive feedback for us to improve, you can let us know by replying to this email.

Google Review ️️️️️

If you loved your experience with us, you can leave us a 5 star rating here:

https://g.page/r/Ca8U7E9SD4iIEAg/review

It’s a small gesture that makes a huge difference for us.

Thanks again and looking forward to reading from you!

The advantages of this method.

Reduction of bad reviews

One of the biggest benefits of this method is the quality of reviews you will get.

By asking your customers to share their constructive (often negative) comments with you by replying to your email, we prevent them from leaving them directly on your file.

Can’t blame them. The majority of customers are not in business and are unaware of the negative impact of a negative review or even just a semi-positive review on your Google listing.

More positive reviews

This is why this email is composed in this way.

Constructive comment in private by email and all those who loved their experience, in public on your profile.

Constructive feedback

In addition, those who have points to improve to share with you or who have had a negative experience will share it with you in private.

This information is important. But we do not want it visible to the eyes of the whole world.

Simplicity

Once your version is composed, you only have to send this email a few days or weeks after a purchase (depending on your product/service).

A simple copy-paste is enough.

You can even save it to your email templates. (Gmail or Outlook for example.)

Automation

If you want to go even further and automate everything, you can with a tool like Zapier.

Let’s break down the email

Each of the sentences in this email have their purpose and their importance.

Let’s dissect them together to understand them better.

Short, simple and clean

One of the first thing to notice is the lightness of the email. Sections well separated by bold headings. Just a few lines and no long paragraphs.

If we want to be read and hope that the customer takes action, we have to put the odds on our side.

Having a short, simple and uncluttered email is essential.

Thank them for their order.

Hello,

Thanks again for your order.

For the customer to feel personally addressed, the email must be personalized. Greet your customers the way you usually do. “Hello” “Hi” “Hey”.

Be formal or familiarity depending on the client.

It has to be genuine and it doesn’t feel like it’s a generic email.

Then, add his name in the perspective of the directly challenged.

You can also personalize it with some details of its order.

The why of email

Offering the best products and services is a priority for us!

This short and simple sentence explains why. Although we are looking for more positive reviews, in reality we want to improve and customer feedback is one of the best ways to do that.

In 3 simple lines, the customer feels personally challenged and is encouraged to read more.

Clear separation of positive and negative.

Constructive feedback

If you have constructive feedback for us to improve, you can let us know by replying to this email.

Google Review ️️️️️

If you loved your experience with us, you can leave us a 5 star rating here:

https://g.page/r/Ca8U7E9SD4iIEAg/review

This section is the most important. With two clearly visible headers in bold, we make the customer understand that if he has been satisfied, he can tell us about it on our Google page.

Be directive by mentioning to leave a 5-star review. Not 3.5, not 4, 5 stars!

And in the case of an unsatisfied customer, we invite him to send us constructive or negative comments in private by replying to the email.

It is this separation that will give you more positive reviews and less negative reviews.

Education

It’s a small gesture that makes a huge difference for us.

Thanks again and looking forward to reading from you!

This section is your opportunity to educate customers on the importance of positive Google reviews.

As mentioned above, the majority of customers are out of business and even less aware of the detriment of a negative review.

Also, those who truly love you will see an opportunity to have a positive impact on you.

It’s always good to have ways to give customers a thank you.

How to get your direct Google review link.

The direct link to your Google reviews is one of the most important parts of this email.

To obtain it, simply go to your Google My Business.

Why Get More Google Reviews?

Google reviews are everything!

Here are some advantages

  • Increase your visibility on Google
  • Better SEO for your site
  • More site visits
  • More calls
  • More customers
  • More positive reviews
  • A step ahead of the competition
  • Better local SEO
  • Best social proof

Take action

It’s time to take what you’ve learned here and apply it.

As we often say: execution > idea.

This article is a very good idea, excellent even but if you do not execute it, it is worthless.

Seb Salois Brigade Web

BY Seb Salois

Brigade Web and Brigade Ventures' founder